This digest will keep you up to date on what some of the most influencer angel investors and startup experts are curating. These people are at the forefront of the industry and curate a lot of content every day for anyone who is interested enough to hunt around for it, or for those who simply use LikeHack’s “Angel’s” filter.

We will go over some of the top sources and stories that these experts are using and curating this month.

Continue reading “Silicon Valley Influencer Digest - December 2013” »

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Around the world, media companies are reporting losses, while just a few are coming out ahead. It is attributed to many different causes including lack of personalization technology, bad investments, and a rise in competition. However, as time goes on, media companies have been shown to adapt quickly and get better with age. We will look at 4 media companies who are reporting loses in some areas, and what they are doing to reverse this.

Continue reading “Why are Media Companies Losing Money?” »

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Major media companies and publishers are starting to see the benefits of personalization for their marketing and services. They see how it attracts customers and keeps them. In a world of stiff competition, it is a necessity to survive. Retail companies like Amazon have been doing this for years, by looking at their customers’ history and suggesting new products to purchase. However, the media business is a bit different. They do sell services and products, but they also are sending media to consumers for free in order to boost engagement and create advertising revenue. The following reasons are why these businesses are investing more time and money into personalization and the impact it has on them.

Continue reading “Media Companies Must Personalize or Die” »

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Do you remember waking up in the morning and reading the paper with breakfast? Or maybe tuning into the same broadcast every night for your nightly news? You still might be doing these things, but chances are you’re doing it less, if at all. Very few industries have been left untouched by the internet and media is no different. Our media routines have changed but I think this is for the better as we have multiple views available to us and our earth is saving resources. Lets look at the top 5 ways the internet has changed our media and in turn, changed our lives.

Continue reading “Top 5 ways the Internet Changed Media Forever” »

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You’ve decided to start your own blog… This is commendable. Although, not original. Well, it is a simple task if you clearly understand what it is you want from it. So the first thing you should do is define your goals. Why do you need a blog? What do you want to achieve with your blog? If you cannot answer these questions, you might as well not even start.

Below, we have listed a few examples of some possible goals you can set for your blog. Try each one for yourself and only choose the one that makes you think: “This is exactly what my blog should be doing”. Do not select an objective if you have even the least bit of doubt in it.

Continue reading “The 6 Biggest Milestones For Getting Started With A New Blog” »

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No one will argue that the writing of texts - it is hard work and a genuine art. Blog posts - is no exception. To win the hearts of readers you will have to spend more than one hour to find the right words. But even that does not guarantee you success. However, the writers of the past knew exactly how correctly to formulate his thoughts. So let turn to their experience that use these valuable tips.

Continue reading “7 Tips From Professional Writers on How to Make Your Content More Readable” »

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Everyone loves a LOLcat. Pictures and videos of cats brighten our day and make us laugh. But as one could reasonably guess, the time we spend constantly scrolling through feline entertainment content may significantly affect our job performance, as well as the global economy as a whole. Research shows that viewing cat videos, which form a part of a general excess of web entertainment content, can have serious effects on a company’s productivity. Employees take too much time looking for data online, getting sidetracked and distracted by entertainment that corrodes their attention span. In the long run, this costs companies billions of dollars.

Research Methodology
Continue reading “How LOLcats Threaten the World Economy” »

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Twitter is a great marketing tool for any company. However, working with it requires time and dedicated resources, which not everyone has to spare. Never fear: there are many great tools and applications out today that can make it easier for a business to tackle Twittering and reap its benefits.

Continue reading “5 Hot Tools for a Corporate Twitter account” »

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