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Hilarious, funny and charming lolCats.

Who doesn’t know them?

Today it’s getting closer to football, everyone knows what a lolcat is. Though it takes much less than 90 minutes to find one of them popup in your Facebook feed, laugh or even cry at it for a moment and Like it in order to share with your friends. Admit it, we all have reposted, retweeted, pinned or clipped a lolcat at least once in our life, but we hardly ever tried to find the reasoning behind this phenomenon and understand why lolcats are so important. Well, LikeHack is here to help you deal with all that because this is what we do – saving the humankind from information overload.

Though we’re not alone on this mission – Kate Miltner seems to have taken a close look at lolcats and the cultural sensibilities they reflect. She decided to approach the issue from an academic standpoint and look at lolcats throught the lens of societal anxieties or desires they seem to reflect. And she succeeded. Kate received her Master’s Degree from the London School of Economics for her dissertation on the appeal of LOLCats and pointed out that they’re now standing in one row with space-invasion films and soap operas creating its own culture. And by studying this kind of modern folk we can better understand what is going on in our society. Proxy. They are what we like and by using lolcats as a proxy we share our sense of humor as well as some foibles and frailties. There are some charming ideas on humanity, life and culture on the bright side of it and there is racism, sexism and all the fears we transmit via lolcats on the dark one.

Miltner is sure that it’s all about the importance of what makes us connected and how valuable and meaningful are these connections. It’s true not only for the ones sitting in Starbucks sipping on some coffee and hysterically laughing at some lolcats pictures. It’s true for Starbucks itself, as well as Apple, Ford, Walmart or any kind of company that cares about its marketing and making meaningful connections with its customers.

And she’s probably right.

The story behind the Reddit Revolution makes the LikeHack crew truly believe in this concept of meaningful connections translated via music videos, graffiti, podcasts and pictures with lolcats. Reddit General Manager Erik Martin says:

“Anyone who watches these things has seen something go form zero to sixty in a very small amount of time. That changes the way you look at what’s possible out there. It changes the way you look at what can be done.” Let’s not call it viral, let’s call it the catch behind things.

Today lolcats, in fact, can be considered as one of the most powerful tool of spreading ideas and motivation, as it’s been shown in theory by Kate Miltner and in practice by guys at Reddit, Clipboard and some other successful social sharing platforms that LikeHack is hopefully about to become.

So let’s tell our little story with the help of some lolcats. We aggregate and filter all your social data but it’s natural to question things. And a lot of people ask:

Answer: YES. We care about your data and its security.

So it’s all safe here. As well as RELEVANT.

Pardon me for using caps but

I couldn’t help losing the formal tone.

And even more.

We’re constantly working on our interface

and improving things.

So if you want more , just join us at LikeHack

And try this thing out for yourself

Thanks for your time!

-

Dmitry K.

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